Site quality report, including analysis of
content and recommendationsGoogle webmaster tools - diagnostics, statistics,
links, sitemap management
The world's largest PPC advertising campaign
People click your ads and connect to your site
professional
websites & online shops
get found!
Online marketing comprises of “organic” long-term website search engine optimisation (SEO) and pay-per-click (PPC) advertising which guarantees traffic to your website immediately.
These techniques are used in combination to enhance the visibility of businesses on the Internet.
The two most important factors when search engines assess your website are the content (text) on your website and links to your website from other websites.
Create a list of keywords for you website your chosen keywords are how search engines will see your website, Keep the list small (under 20) and focus on your most relevant keywords and phrases. These words and phrases should be prominent in your website text.
Your homepage is the most important page on your website (as this is the page most other sites will link to) and so correct use of keywords in the content is crucial. Having more than 200 words on your home page is also recommended
Search engine optimization is an ongoing process, website rankings take time to improve and there no guarantees from search engines on how frequently they will visit (index) your website (average traffic websites will only be visited by Google every few months) - however, by ensuring the fundamentals are in place, your website will become more competitive on search engines in time.
market to the world
Once your website is live, it is essential for it to be easy to find through search engines and various other online resources. Whilst all websites created by us are search engine friendly from the outset - ensuring that your website gets quality exposure can be essential for the long-term success of your online marketing efforts.
Online marketing is a science – by utilising measurable methods, regular reports and daily monitoring of performance we ensure that your business gets the best possible exposure online.
With traditional marketing mediums - expenses are high, there is no easy way to monitor results, targeting specific markets is difficult and campaigns can often over-run budget.
Online marketing campaigns allow you set the maximum daily ad spend and maximum cost per click. This ensures that online advertising expenses are predictable and within budget. Targeting geographically, by age-group or by gender is easy and the analysis of campaign success is exact. Whats more is that you only pay for visitors who visit your website - placing the ad is free!
We provide campaign management services for Google Adwords - the world's largest programme for PPC Advertising. If you are interested in launching an Adwords campaign, please contact us here. Please also familiarize yourself with Google Adwords on https://adwords.google.com